What Causes Impulsive Bets in Sports Betting? Are You at High Risk?

Gambling promotions during sports broadcasts may trigger impulsive bets in people with gambling addiction. However, for non-addicted individuals, these promotions have a smaller effect. Simply seeing sport betting promotions does not make people gamblers.

Factors That Cause Impulsive Betting

Gamblers are more likely to place impulsive bets when facing these situations:

  • Attractive Odds: When betting odds are appealing, the motivation to bet increases.
  • Important Matches: Finals or key games. Especially when their favorite team or player is involved.
  • Social Influence: Watching games with other bettors may cause peer pressure.
  • Betting Convenience: Availability of betting facilities at the venue.
  • Online Betting: Easy internet access and having a betting account can increase betting behavior.

Promotions that highlight betting convenience, use humor, or introduce unique betting options can further trigger impulsive betting in problem gamblers.

sports betting at venue

Interactive Gambling and Problem Gambling Risks

An Australian national study revealed that technological advancements are reshaping betting behavior. A survey of 15,006 adults identified a strong connection between online casino accessibility and problem gambling. The convenience and constant availability of online gambling can significantly increase the risk of gambling-related issues.

Interactive-Gambling-and-Problem-Gambling-Risks-Gainsbury-2014
Gainsbury & Russell, 2014

The 2019 study by the U.S. National Center on Problem Gambling reported that sports bettors are twice as likely to have gambling problems compared to regular gamblers, confirming the close link between sports betting and problem gambling.

Potential Risks for Teenagers

Teenagers may also be exposed to gambling brands while watching sports. A survey of 131 teenagers from Australia found that 42% remembered at least one casino brand. This early exposure can influence their betting behavior later in life. It makes them more likely to engage in sports betting when they reach the legal age.

Groups Prone to Impulsive Sports Betting

  1. Gender and Age: Men, young adults aged 18-34
  2. Marital and Job Status: Single people, full-time employees, or students
  3. Education and Gambling Activity: Adults with high school education, involved in multiple types of gambling, and working with several online operators
  4. Promotions and Social Influence: Regularly using gambling promotions and having friends or close ones who like sports betting

Gambling Promotions is Good or Not

Sports betting promotions can increase players’ chances of winning but may also cause impulsive betting among gambling addicts and high-risk groups.

Jilibet understands the importance of responsible gambling. The company is committed to reducing the impact of promotions on vulnerable groups, supporting the healthy development of the online casino market in the Philippines. Before signing up with Jilibet, take the Responsible Gambling Self-Appraisal Quiz to check if you have a responsible gambling attitude!

This self-Appraisal follows the Problem Gambling Index. A higher score suggests a greater likelihood that gambling may be causing problems.

*Note: This quiz is not meant for official diagnosis, treatment, or referrals. For further support, consult your healthcare provider or contact a local addiction or mental health agency.

Tip: If your results show potential risk, help is available. Reach out to local support services today.

Jenny Jin

Jenny Jin

This is Jenny. Jilibet’s Chief Content Officer.
Since January 2022, Jenny Jin has been a key member of Jilibet.cloud. She writes fun articles for readers and keeps an eye on online slot game trends.

With almost 10 years of experience in U.S. casinos, Jenny helps Jilibet stay committed to the gaming industry. She also supports readers with gambling questions. Throughout her career, she has worked hard to promote safe and responsible gambling.